Bon Soir

Presenting Bon Soir, a conceptual project showcasing our unique approach. Sold in sleek cans, this premium rum punch seltzer brand offers three enticing flavours: tropical, original, and berry. Each flavour is complemented by a sophisticated colour palette inspired by the sunset, featuring less common hues for a mature and distinctive presence.

The branding of Bon Soir incorporates mark-making techniques using salt and ink, reminiscent of sea water, along with hand drawn vector illustrations. This combination of artistic techniques and thoughtful design elements gives Bon Soir a unique and sophisticated look, positioning it as a premium offering in the beverage market.